Titan

Titan Orion Watch : Your Stars

The objective was to arouse interest in Titan’s new watch Orion.

Idea : WHAT DO YOUR STARS FORETELL?  

A simple ‘join the dots’ activity connects stars in the night sky. When one finishes the connection, you realize that the constellation is Orion. This leads to introducing Titan’s new watch Orion in an engaging manner.

Titan Orion1

Titan Orion2

Client : InMobi
Agency : Phenomenon Brand Architects

World of Titan : Wedding Collection

To spice up sales at World of Titan, the official store of Titan watches, we planned a wedding collection aptly named VIVAHOTSAV and created an identity for this promotion.

The concepts revolved around the various aspects of Indian marriage celebrations when family and friends come together, rituals are followed to the T and the womenfolk apply customary henna.

Here are 2 print ads and a poster, all in Hindi.

Ad 1 : Rituals

WOT1

Ad 2 : Family

WOT2Poster : Deeper the henna’s colour, deeper the love. (are you counting watches?)

poster

Client : World of Titan
Agency : Bates 141