Launch of India’s first Platinum credit card from ICICI Bank through EXOTIC EXPERIENCES that brought the tagline Own The World alive.
Client : ICICI Bank
Agency : Bates 141
Luxurious Hotel de l’Annapurna in Kathmandu, capital of the ancient kingdom of Nepal, is an ideal vacation destination.
A mailer that evoked the spirit of this holiday had an interesting cover – AN EXOTIC MASK!
Impatient recipients could momentarily slip into the past by detaching the mask, slipping a rubberband between the earlobes and by wearing a new face!
(regret image quality of this earlier work)
Client : Taj Group of Hotels
Agency : Corvo Draft Worldwide