Original Source is the all-natural brand in the portfolio of PZ Cussons, a 140-year old British personal healthcare products company.
To bring the brand’s ‘full of natural ingredients’ story alive, created a series of EXPERIMENTS THAT YOU CAN TRY AT HOME.
In a set of 3 TVCs, here’s the Light experiment to highlight the pink grapefruit shower.
Client: PZ Cussons, Indonesia
Agency: The Thinking Machine, Jakarta