To have a viewing experience like never before with Tata Sky’s Sports Package, it was important to engage the prospect and encourage him to play a game.
Idea : FEEL THE THRILL – Game
The prospect has to tap on a soccer ball as it moves from left to right on his screen (smartphone/tablet) to score the maximum number of goals he can in 15 seconds.
As soon as he finishes the game, he gets his score and is invited to know more about all the different packages Tata Sky has, starting with the Sports package.
Client : InMobi
Agency : Phenomenon Brand Architects