Breathe Right : Mute snoring

Glaxo Smith Kline’s product Breathe Right is the perfect remedy for snoring.

Here’s a simple idea that elegantly brings the product promise upfront without embarrassing the snorer. And finished off with an oxymoronic (vis-a-vis the idea) tagline ‘Sound Sleep’.

The award-winning poster :

poster-br2

Client : Glaxo Smith Kline
Agency : 141 Sercon

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